
About Us
The Team Behind the Clarity
`16+ years in marketing leadership | MBA, Zicklin School of Business | Published in Mobile Marketing Magazine | Global Marketing Academy (G-CMO Forum) Member

About MAPEJ Consulting
MAPEJ Consulting was founded by Aron Schoenfeld, a marketing leader with 16+ years of experience building, marketing, and advising companies across industries. From co-founding a music production company that composed for ABC and ESPN, to running marketing for agencies and startups, to founding a charitable organization that raised $1.5M across 10 countries, one pattern showed up everywhere: the companies that grew fastest were the ones that could explain why they mattered in a single sentence. The ones that stalled couldn't.
That realization is what drives MAPEJ Consulting. After working with dozens of companies in roles spanning Director of Marketing, Content Marketing Manager, and founder, our team has seen firsthand that tactics without clarity are a waste of budget. When your brand story is clear, your content writes itself, your positioning becomes obvious, and your sales conversations get shorter.
Aron holds an MBA from the Zicklin School of Business at Baruch College and a BA in Accounting from Queens College. He is a member of the Global Marketing Academy (G-CMO Forum), has been published in Mobile Marketing Magazine, and has led global marketing initiatives spanning the US, UK, Germany, and Israel.
Our Services
What We Deliver

Brand Clarity Workshop
Best for:
Companies starting from scratch or undergoing a major repositioning.

Website Content & Messaging
Best for:
Companies with a working product but a website that doesn't convert.

Blog & Content Strategy
Best for:
Companies producing content without a strategy behind it.

Brand Positioning Analysis
Best for:
Companies entering a crowded market or launching a new product line.

GTM Strategy for Marketing
Best for:
Companies launching a new product, entering a new market, or rebuilding their marketing strategy from the ground up.

Ongoing Retainer
Best for:
Companies that need consistent strategic content but aren't ready for a full-time hire.
WHO WE WORK WITH
Built for B2B Companies Ready
to Get Clear
SaaS & Tech Companies
You've built something powerful, but your market doesn't get it. Complex products need simple, compelling stories. We help you find the words that make technical buyers say "yes" faster.
Professional Services
Consultants, agencies, and service firms drowning in "we do everything" messaging. Time to own your lane and articulate what makes your approach worth paying for.
Growing Startups
Post-seed or Series A companies scaling fast. Your scrappy early messaging doesn't fit who you're becoming. You need a brand that can keep up with your trajectory.
Established SMBs
You've been in business for years, but your brand never got the strategic attention it deserved. Revenue is solid. Messaging is not. Time to fix that.
Your Brand Deserves to Be Understood.
Let's Make That Happen.
Book a free 30-minute Brand Clarity call. We'll identify your biggest messaging gap and give you one concrete
recommendation you can implement immediately.
No pitch. No pressure. Just clarity.








