Case Study 1
MarTech Startup
THE CHALLENGE: An early-stage martech startup with an innovative product but zero brand traction. 10 leads per month. Generic messaging that blended into a crowded space. Investors and leadership had a vision, but it wasn't translating to the market.
THE APPROACH: Led a full Go-to-Market strategy rebuild. Captured the voice and vision of both investors and senior management to develop brand messaging and positioning. Built the company's new website, SEO strategy, Salesforce automations, and content engine from the ground up.
THE RESULTS:
- 500% increase in leads
- 3x daily website traffic within 1 month
- Grew from 10 leads/month to 125+ in 4 months
- Complete GTM deck delivered and presented to partners and investors
Case Study 2
Digital Marketing Agency
THE CHALLENGE: A growing digital marketing agency with two years of accumulated marketing spend but unclear ROI. Brand awareness lagged behind the quality of their work. Needed a complete strategic overhaul of marketing, branding, and communications.
THE APPROACH: Analyzed 2 years of spend to eliminate low-ROI activity and reallocate budgets. Led a major website rebrand aligned to organizational vision. Built thought leadership program including branded videos, case study content, and award submissions.
THE RESULTS:
- 200% lead generation growth in 5 months
- 50% increase in site visits and inbound leads after rebrand
- #1 ranking on Clutch, The Manifest, and G2 in their agency category
- 18 Telly Awards, 12 Effective Digital Marketing Award shortlists, 2 Drum Award shortlists
Case Study 3
Global Consumer Products Company
THE CHALLENGE: A global consumer products brand operating across the US, UK, Germany, and Israel with fragmented messaging across markets. Content existed, but it lacked a unified voice and strategic direction. AI-powered search platforms were reshaping discovery, and the brand was invisible in those channels.
THE APPROACH: Owned global content strategy with a unified brand voice. Created a long-term content roadmap aligned with product milestones and built for both traditional SEO and AI search optimization across ChatGPT, Perplexity, and Gemini. Developed global brand strategy for partners and resellers across 65+ countries.
THE RESULTS:
- 50% organic traffic growth YoY
- 5,400+ new social followers in the US market within one year
- 176% increase in social engagement
- 10M+ impressions (123% growth) across social channels
Client Testimonial
"Aron is incredibly knowledgeable and experienced in marketing strategy, particularly for lead generation. I learned a lot from him during our time working together. He has an unwavering enthusiasm for finding new and innovative ways to draw in leads. I strongly recommend Aron for any business looking for unprecedented growth."
- Former Colleague, Digital Marketing Agency
